Posts Tagged ‘Photography’

Leadership

Posted by Robert Edwards on May 28, 2019 in Blog |

Firstly, I’m not writing this to imply that I’m a leader. Rather these are my observations from decades of meeting, working with and photographing hundreds men and women in diverse leadership roles. This includes political, business and spiritual leaders. Style There are trends in leadership styles that come and go. The best leaders are those […]

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5 Tips to Improve Your School Promotional Photography

Posted by Robert Edwards on April 28, 2019 in Blog |

For over 15 years I’ve made professional marketing images for over 1 000 schools. What I’ve learnt is the most effective images are those that show the students and teachers to your community. Parents, including myself, want to see the culture of your school and that’s best demonstrated by seeing happy, engaged students. What follows […]

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Standards Are Great – Everybody Has One!

Posted by Robert Edwards on January 28, 2019 in Blog |

This year marks the 15th anniversary of the Australian Photographic Digital Imaging Guidelines. Before 2004 there was no recommended standard for digital photography capture and delivery. At the turn of the century some professional photographers were doing more damage than good to the adoption of digital. They zealously over-sharpened, manipulated tone and colour, then delivered […]

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The Business of Photography

Posted by Robert Edwards on November 28, 2018 in Blog |

Recently I was invited to speak with students at a photography college on the business of the profession. Here is some of what we discussed. Now vs “Then” How I started out and the way new photographers do today is very different – but only on the surface. Whilst I may have used mailers, the […]

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30 Years using Nikon Professional Services

Posted by Robert Edwards on September 28, 2018 in Blog |

This time of year new photography equipment is announced at the world’s largest photography expo, Photokina in Cologne Germany. Just like an Apple event, keen technology followers get excited and discuss the new gear. As a passionate photographer I too follow the reports. As a seasoned professional I also reflect on the key players in […]

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Corporate Headshots Q&A

Posted by Robert Edwards on August 28, 2018 in Blog |

For over 15 years these are some of the most common questions asked by clients looking for corporate headshots.   How long does it take? Schedule 5 minutes per portrait; each person is in front of camera for 2-3 minutes. Set up (and pack down) takes 30 minutes.   Where do we do the photography? […]

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What is photography used for?

Posted by Robert Edwards on July 28, 2018 in Blog |

Photography has many uses, more so now than at any other time. Closely linked to advances in technology the scope of how and what we photograph is rapidly expanding. Communication Visual media crosses many barriers: language, culture, literacy and age engaging a diverse audience. With only a quick glimpse an image can tell a story […]

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Is There Any Value In Formal Photography Education?

Posted by Robert Edwards on May 28, 2018 in Blog |

The traditional path to professional photography started with a formal education at a brick and mortar college. Students could assist photographers during or after graduation for hands on practical experience before establishing their own businesses. Now, just as with photography itself, education has been disrupted by technology. Potential pro photographers can learn online through random […]

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Photography Portfolio Ethics

Posted by Robert Edwards on April 28, 2018 in Blog |

There are many aspects to finding a photographer. These may include, experience, location, availability, price and personality. Part of evaluating whether any creative is a good fit for your job involves looking at a portfolio of their work. But what if the work you’re presented with isn’t their own? Stock Photos Many businesses use stock […]

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Why I Don’t Miss Film

Posted by Robert Edwards on January 28, 2018 in Blog |

Many “experienced” photographers pine for the pre-digital days of photography. To be clear I’m not referring to Millennials discovering film and vinyl for the first time. I’m talking about photographers who began photography when film was the only option. Skill Film meant you had to “get it right in camera”. There was no chimping (looking […]

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