Photography

Spring Cleaning

SensorKlear Loupe

Spring is almost here, at least for those of us in the southern hemisphere. It can be a good reminder for those in photography to do some regular cleaning.   Sensor Cameras with interchangeable lenses are prone to getting dust of the sensor. The more that you change lenses increases the chance of dust. You … Read more

Truth in Photography

Pinocchio image by André Koehne

Photography has always been subjective. We believe what we want to believe. Our history is edited, whether it’s words or photographs. There is no way to give a completely objective viewpoint. Every image we create or manipulate has the baggage of our life experiences, prejudices, culture and the time we live in. As a creative … Read more

Kids Learn Teachers, Not Subjects

high school marketing

In the middle of drafting this I attended a talk by Dr Michael Carr-Gregg where he said, “Kids learn teachers, not subjects“. Many subjects from school have proven useful in my photography career. The lessons that really stick with me were by passionate teachers who demonstrated them in unique ways. Art I’ve written before how my … Read more

Leadership

Mark Scott promoting leadership to school principals

Firstly, I’m not writing this to imply that I’m a leader. Rather these are my observations from decades of meeting, working with and photographing hundreds men and women in diverse leadership roles. This includes political, business and spiritual leaders. Style There are trends in leadership styles that come and go. The best leaders are those … Read more

5 Tips to Improve Your School Promotional Photography

For over 15 years I’ve made professional marketing images for over 1 000 schools. What I’ve learnt is the most effective images are those that show the students and teachers to your community. Parents, including myself, want to see the culture of your school and that’s best demonstrated by seeing happy, engaged students. What follows … Read more

The Business of Photography

Recently I was invited to speak with students at a photography college on the business of the profession. Here is some of what we discussed. Now vs “Then” How I started out and the way new photographers do today is very different – but only on the surface. Whilst I may have used mailers, the … Read more

30 Years using Nikon Professional Services

This time of year new photography equipment is announced at the world’s largest photography expo, Photokina in Cologne Germany. Just like an Apple event, keen technology followers get excited and discuss the new gear. As a passionate photographer I too follow the reports. As a seasoned professional I also reflect on the key players in … Read more

Corporate Headshots Q&A

For over 15 years these are some of the most common questions asked by clients looking for corporate headshots. How long does it take? Schedule 5 minutes per portrait; each person is in front of camera for 2-3 minutes. Set up (and pack down) takes 30 minutes. Where do we do the photography? The photography … Read more

What is photography used for?

Photography has many uses, more so now than at any other time. Closely linked to advances in technology the scope of how and what we photograph is rapidly expanding. Communication Visual media crosses many barriers: language, culture, literacy and age engaging a diverse audience. With only a quick glimpse an image can tell a story … Read more